Founded in Europe in 2009

In 2009, from the heart of Lithuania, with the help of my family, I founded a self-funded company with a vision: to revolutionize the feminine hygiene market. Today, our impact spans not only the EU but also the US and Canada.

  • SAFE

    Laboratory and clinically tested and certified products.

  • FUNCTIONAL

    Effective, highest-quality products created by a woman.

  • INNOVATIVE

    Innovations that help women to ease periods and eliminate discomfort.

  • SUSTAINABLE

    Health and sustainability are our priorities when developing our products.

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From Personal Experience to a Mission for Better Period Care

In my mid-thirties, I discovered a life-changing sanitary pad that transformed my period experience. The irritation, cramps, and leaks were gone—even my recurring yeast infections disappeared. The difference was undeniable.

Seeing how much this product improved my well-being, I knew other women deserved the same relief. This sparked a mission to make healthier, more comfortable period care accessible to as many women as possible.

Beyond Products – Empowering Women Through Knowledge

Women deserve not only healthier period care but also the knowledge to understand and embrace their cycles. At Gentle Day®, we are building a community where menstrual health is openly discussed, and periods are no longer a source of discomfort or uncertainty.

Our Promise: Healthy, Safe & Certified Period Care

At Gentle Day®, your health isn’t just our priority—it’s our responsibility. For over 15 years, we’ve been committed to creating healthy, certified, and innovative menstrual products that provide superior comfort and protection—without harmful chemicals. Because a healthy period is not a luxury—it’s a necessity.